Online measurement firm Hitwise has launched its service in Brazil.

The company says it will track more than 60,000 websites across more than 160 industry categories based on the Internet activity of 90,000 Brazilian Internet users.As online usage grows in Brazil, so too does competition for the Internet consumer, said Juliano Marcillio, president of Serasa Experian Marketing Services.By launching with the largest online sample in Brazil, we are able to provide marketers with specific insights into consumer behavior as well as into competitors marketing activities. This data is crucial to improving and measuring online marketing, content development, search and affiliates strategies and tactics.