Interesting data from Hitwise indicates that contentdriven websites get a whole lot more traffic than transactionalbased ones.

To put a number on it, that would be 73 more.Robin Goad of Hitwise shares the following graph comparing sites in the Shopping and Classifieds, Business and Finance, Travel, Entertainment, Computes and Internet Social networking and Forums, News and Media, and Lifestyle categories. This is in the UK, mind you.He then shows this other one, which shows the share of UK Internet visits broken down in just transatctional vs.